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StackCommerce Acquires BrandCycle, Enabling End-to-End Commerce + Content Platform for Publishers, Influencers, and Brands
StackCommerce, the leading commerce and content platform, announced today that it has acquired BrandCycle, an innovator in the affiliate management space that connects influencers and top publishers with premium retailers and brands.
Together We Stand
To Our BrandCycle Community, We want to take a moment to make it clear that BrandCycle stands with the Black Lives Matter movement, and we are firmly in allyship with Black communities. In the coming days and moving forward, we will be sharing resources and taking action to provide explicit support to Black-owned businesses as well as donating a portion of our own revenue to supporting organizations working for progress.
When Good Advice Pays: Community Influencer Markting
According to a 2019 survey, 87% of shoppers were inspired by an influencer to make a purchase, and 65% discovered a new brand via an influencer at least once per week. If you’re interested in adding influencers to your marketing mix, here’s our advice: Check out Scott Ginsberg, VP of Client Development at BrandCycle and Brian Marcus, VP of Global Marketing at TUNE's webinar on the world of community influencers and discuss best practices for managing and measuring them.
Why Brands are Missing the Opportunity To Take Market Share From Amazon
A precarious issue is unfolding related to affiliates – specifically Amazon Associates—who are enthusiastically attempting to join brands’ affiliate programs right now. Scott Ginsberg, Vice President of Client Development at BrandCycle joins Bob Glazer, founder and CEO of Acceleration Partners on the OutPerform Podcast to share what’s happening between brands and these Amazon Associates who are looking for new brands to partner with.
A Message to CMOs: How You Treat Affiliate Partners Will Have Long Term Repercussions
It's critical that brands understand the long term repercussions of mishandling their relationships with their affiliate partners in the short term. Lindsay Hittman, President and Co-Founder of BrandCycle Inc. sat down with Acceleration Partner's Lenox Powell to discuss the trends we are currently seeing at BrandCycle between our publishers and the brands they promote.
We Are Here to Help! COVID-19 Update
Together we are enduring a truly unprecedented situation as the global spread of COVID-19 has affected all of our families, businesses and communities. Our thoughts go out to anyone who's been impacted by the virus either directly or indirectly, and we are so appreciative of the healthcare workers and other essential employees who are working tirelessly to care for everyone in need.
Watch BrandCycle Co-Founder on Today’s Dr. Oz Show!
Don't miss today's episode of the Dr. Oz show featuring BrandCycle co-founder, Robert Glazer. Fake news and ad fraud in the affiliate industry is a hot topic– so hot, in fact, that it’s burning many unsuspecting people, including Shark Tank judge and entrepreneur, Barbara Corcoran.
BrandCycle Inc. Launches New Affiliate Marketing & Content Monetization Platform
After completing a four-month, invitation-only beta testing of its technology, BrandCycle Inc. is pleased to announce that it is now accepting bloggers and influencers in at least one of the following verticals — mom and family, baby and kids, style and beauty, health and wellness, wedding or eco-friendly — to join its growing community of publishers.
BrandCycle Welcomes Retailers to Offer Affiliate Deals Exclusively for AARP Members
AARP Services, Inc., a wholly owned subsidiary of AARP, has chosen BrandCycle Inc. as its publisher representation team to provide affiliate discounts and deals exclusively for AARP members through its Member Advantages website, AARPAdvantages.com.
Welcome to BrandCycle
Hello and welcome to the new BrandCycle blog. For years, we’ve been talking with publishers and brands about new and creative ways to grow online sales. Through these conversations, it became apparent that publishers and content affiliates need a partner to look out for their best interests. While traditional affiliate networks and outsourced agencies work successfully on behalf of retailers, no one is working on behalf of publishers.